VOODOO DE LUXE
SCOPE 2
Visual Identity · Editorial & Print · Handmade Lettering
Client
Voodoo De Luxe — Retro Events
Location
Milano, Italy
Year
2007 — ongoing
Credits
Creative Direction & Design: Claudio Beretta
Web Development: Pietro Tarsitano
Project Background
Voodoo De Luxe is Italy's leading vintage entertainment agency, producing shows and events inspired by the glamorous iconography of the early twentieth century: burlesque, cabaret, circus, and the visual language of an era that never really went away.
The identity needed to carry that world without becoming a costume. We designed a logo rooted in Art Nouveau lettering, with custom type that references the poster tradition of the 1900s while remaining legible and versatile across formats. The visual system has been applied to print materials, digital communication, and a website developed by Pietro Tarsitano.
The collaboration continues, each new project an occasion to push the identity into new territory.
